Global Star Diddy Faces Fallout As 18 Brands Cut Ties Amidst Sexual Abuse Allegations

Global Star Diddy Faces Fallout As 18 Brands Cut Ties Amidst Sexual Abuse Allegations

Written By Oshiobugie John

Hip Hop mogul, Sean ‘Diddy’ Combs, is feeling the repercussions as 18 brands and labels have distanced themselves from him following recent sexual abuse allegations. The rapper, hit by lawsuits from ex-girlfriend Cassie Ventura and three other women, has stepped down as chairman of Revolt, with multiple companies cutting ties with his e-commerce platform Empower Global. CONTINUE READING

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In response to the allegations, Annette Njau, the founder of House of Takura, stated, “We take the allegations against Mr. Combs very seriously and find such behavior abhorrent and intolerable.” Luxury skincare brand Tsuri and undergarment firms Nuudii System and No One Clothiers also terminated their associations.

Despite the controversy, some businesses, including one anonymous founder, have opted to stay with Empower Global, citing a belief in the original vision and efforts of former CEO Khadijah Robinson. Diddy has strongly denied the allegations from all four women and reached a private settlement with Cassie Ventura, emphasizing it is not an admission of wrongdoing.

Source: Bushradiogist